Marketing Automation Strategies
The Salesforce and Pardot combination is the leading marketing automation technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. With marketing automation, businesses can target customers with automated messages across email, web, social, and text. Messages are sent automatically, according to sets of instructions called workflows. Marketing automation helps with lead generation, nurturing, and scoring, as well as with measuring overall ROI on campaigns. An automated marketing strategy can save time and resources, driving revenue and ROI while you focus on growing your business. Dickenson specialises in advising and implementing smart marketing automation strategies under the Salesforce and Pardot platform. Contact us to schedule a needs analysis discussion.